When using color, it is very important to plan on what the colors will be and how they will print: spot or process. (Only about 50% of Pantone Matching System (PMS) colors can be closely simulated in four-color process printing and Fluorescent and Metallic colors CANNOT be achieved using four-color process printing.)

If you use spot colors, specify colors in PMS (Pantone Matching System). If the colors are built out of process, please specify them as CMYK (Cyan, Magenta, Yellow, and Black). Never use the RGB color model when creating files for print. The RGB color model is meant for documents being viewed exclusively on monitors or videos. Never trust the color fidelity of any monitor. Transmitted additive images (RGB) can never match reflective subtractive images (spot or CMYK). All RGB files should be converted to CMYK or spot colors prior to print. Goodway Graphics is primarily a spot color documentation printer. Files being printed conventionally at Goodway should be set to spot color.